What does the Starbucks logo symbolize?
Since Starbucks was named after a nautical character, the original Starbucks logo was designed to reflect the seductive imagery of the sea. An early creative partner dug through old marine archives until he found an image of a siren from a 16th-century Nordic woodcut.
Is the lady from Starbucks a mermaid?
From its small beginnings in 1971, the Starbucks logo design has always been a two-tailed mermaid. However, anyone who has ever heard the sing-songy voice of a Starbucks knows that those two stripey designs on the side of her face are in fact her twin tails and that the green woman is most definitely a siren.
Who is the woman on the Starbucks logo?
the siren
“It’s the siren. She is not a real person, but we kind of think of her as one. She’s the biggest symbol of our brand, really, other than our partners (employees). She’s the face of it,” Steve Murray said.
Why the Left logo is correct Starbucks?
“In the end, just for the face part of the drawing, there’s a slight asymmetry to it. It has a bit more shadow on the right side of the face,” says design partner Bogdan Geana. “It felt a bit more human, and felt less like a perfectly cut mask.”
What does the lady on Starbucks mean?
siren
A mysterious, nautical figure called to them, as sirens do. “They really loved the look of it and it kind of tied into what they felt Starbucks stood for,” Steve said. “So we took inspiration from that and created the logo from there. And she became the siren.”
What’s the difference between a siren and a mermaid?
The main difference between sirens and mermaids is that sirens are usually depicted as evil temptress’ that lure sailors to their deaths, while mermaids are usually depicted as peaceful, non-violent creatures that try to live their lives away from human interference.
What do Sirens look like?
Sirens were believed to look like a combination of women and birds in various different forms. In early Greek art, they were represented as birds with large women’s heads, bird feathers and scaly feet. By the Middle Ages, the figure of the siren had transformed into the enduring mermaid figure.
What does the Starbucks logo look like?
According to uspto.gov “ [Starbucks] mark consists of the wording “Starbucks Coffee” in a circular seal with two stars, and the design of a siren (a two-tailed mermaid) wearing a crown”. Here’s the “cigar band” logo from which I took the image above.
What is the meaning of the Starbucks logo with the Mermaid?
The logo of one of the most popular brands of coffee is known all over the world, is a crowned goddess-like figure who resembles a mermaid. Starbucks strangely calls her a Siren. Sirens often appeared in Greek mythology as a beautiful, yet dangerous creatures, that lured unsuspecting sailors with her lovely music and voices.
Does Starbucks have a new siren logo?
[update] Here’s a picture of the new siren: The brown Siren logo can still be found on merchandize sold at the original Pike Place Market Starbucks in Seattle. The logo is altered though – instead of a “cigar band” design it uses just a circle logo.
Who came up with the name of Starbucks?
Heckler/Bowker came up with the Starbucks name and Heckler came up with the first (brown) logo. The other name strongly suggested was Pequod, but lost out to Starbucks.