What does the brand Obey stand for?

What does the brand Obey stand for?

OBEY Clothing was founded on the art, design and ideals of Shepard Fairey. Fairey steeps his ideology and iconography in self-empowerment. With biting sarcasm verging on reverse psychology, he goads viewers, using the imperative “obey,” to take heed of the propagandists out to bend the world to their agendas.

Why is Obey called obey?

Meaning and history Fairey’s designs deal with such themes as self-empowerment and antiestablishmentarianism. He uses the word “obey” sarcastically to describe the way propagandists have always been trying to bend the world to their views.

What type of brand is obey?

Obey Clothing (stylized as OBEY) is a clothing company founded in 2001 by street artist and illustrator Shepard Fairey as an extension to his work in activism….Obey (clothing)

Type Private
Brands Obey Giant, Studio number one, Subliminal projects
Website obeyclothing.com

Where are Obey shirts made?

As far as your question goes, yes, some Obey clothing is made in China. 95% of the tee shirts are made and printed in the U.S. Many of the items like jackets, jeans, hats, etc.. are made in Asia.

Who is the face on OBEY?

Andre the Giant
The OBEY star is a five-pointed star with the face of Andre the Giant at its center. Andre the Giant was the defining symbol of Shepard Fairey’s renowned “Andre the Giant Has a Posse” 1989 street art campaign.

How did OBEY get famous?

He first became known for his “Andre the Giant Has a Posse” (…OBEY…) sticker campaign while attending the Rhode Island School of Design (RISD). He became widely known during the 2008 U.S. presidential election for his Barack Obama “Hope” poster.

Is Obey Clothing Popular?

Popularity gaining, OBEY started to get stocked at big retailers such as PacSun, Urban Outfitters, and the like. But while not nearly as popular as it once was, OBEY continued to keep up with seasonal trends, and its latest FW18 collection may be its best attempt to reassert its place in today’s streetwear canon.

Is OBEY a good company?

Overall rating: Not good enough OBEY is rated Not good enough. Brands are rated from 1 (We Avoid) to 5 (Great).

Is OBEY a designer?

He first became known for his “Andre the Giant Has a Posse” (…OBEY…)…

Shepard Fairey
Nationality American
Education Rhode Island School of Design
Known for Public art, Stenciling
Notable work Andre the Giant Has a Posse Obey Giant Hope Rock the Vote OBEY Clothing Degenerate/Regenerate(NFT)

Who has Shepard Fairey collaborated with?

Fairey creates guerilla marketing firm BLK/MRKT which boasts clients like Pepsi and Hasbro. Fairey launches OBEY Clothing line, which over its lifetime has collaborated with street artists like Cope2 and Keith Haring and streetwear giants HUF and Levi’s among others.

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